You are viewing all posts for categories: news

Ford Releases Hilarious Commercial Explaining The Tongue-In-Cheek Origins Of The All-New 2021 Ford Bronco Sport

960 × 520

If you've ever wondered how the 2021 Ford Bronco Sport got so good at going over any West Michigan terrain, Ford has finally given their answer. "There once was a young colt raised by goats," the first stated line of this new tv spot Ford has released as the beginning of a three-part Built Wild campaign. What's more, we're giving you a sneak peek of the other two commercials in this campaign - the last of which won't premier until next month!
 
Take a look below to watch all three, and read more about how the Ford…
Read More
Categories: ,

How Do Winter Tires Work, and How Do I Choose?

960 × 520
Winter has officially arrived in West Michigan, and with it, slippery road conditions. If you've been "losing your grip" in the snow and ice, quality winter tires from the Borgman Service Center can help! We carry a wide selection and can give you recommendations for your specific vehicle.
 
However, if you prefer to do further research on your new set of tires before you buy, we've put together the following article to help your search. We discuss what winter tires are made of, why they help you drive in the snow and ice, and what symbols and industry…
Read More
Categories: ,

Ford Adds Mustang Mach-E GT Performance Edition to the All-Electric SUV Lineup

960 × 520

If you feel the fully-electric Ford Mustang Mach-E's brisk 0-60mph in 5.8 seconds time isn't quite fast enough for you, you're not alone. Enthusiasts rejoice: Borgman Ford is pleased to announce that the Mustang Mach-E GT Performance Edition will be joining the lineup and arriving in West Michigan next summer!

The Ford Mustang Mach-E Performance Edition will feature a number of different improvements and enhancements, including molded seats with metallic stitching, 19" painted Brembo brakes, other cosmetic and functional improvements, and most importantly, 0-60mph in 3.5 seconds!
Read More
Categories: , ,

Why Isn't My Vehicle's Air Heater Working?

960 × 520
Grand Rapids has already seen its first snowfall even before the official start of winter. Though it was short-lived, there will be plenty more to follow before spring arrives in West Michigan. Therefore, making sure your vehicle's heater is in good working order makes the difference between a comfortable winter, or bundling up every time you go for a drive. Not to mention, you'd have difficulty clearing the windshield every morning!
 
This article briefly explains how your vehicle's heater works, plus some common issues within its systems that cause your heater to stop blowing warm air.
Read More
Categories: ,

Ford Rolling Out Hands-Free Driving Mode for select Ford F-150 Trucks & Mustang Mach-E

960 × 520

Borgman is happy to announce that Ford Is introducing a new feature for West Michigan drivers: Active Drive Assist. This feature, often thought of as a premium feature of upscale, leading-edge vehicles at the top of the market, is beginning to become more mainstream thanks to Ford's ongoing research into autonomous vehicles. Just as Henry Ford made the automobile accessible to the masses, Ford is taking the next step in mobility.
 
This article from the Official Ford Media Center tells more, including how it works and why Ford feels this is an important step for the industry.
Read More
Categories: ,

Borgman How To: Go Prepared on West Michigan Winter Road Trips

960 × 520
 
The holidays are fast approaching, meaning many of us will be traveling across West Michigan to see loved ones. Given the time of year, there's a chance you may drive through some of West Michigan's famous winter weather.
 
Earlier in the season, West Michigan is prone to lake-effect snowstorms, which come on suddenly and can deposit up to a foot or more of precipitation. If you're out driving during one of these storms, preparedness is key for arriving safely. In this Borgman How-To, we'll give you some pointers on preparing your vehicle for the trip.
Read More
Categories: , ,

Ford Announces The New Bronco Sasquatch Package Will Be Available With 7-Speed Manual Transmission

960 × 520

Calling all adventurers in West Michigan! Borgman Ford is pleased to announce that after fan feedback, Ford has decided to expand the New Ford Bronco Sasquatch Package to include an optional 7-speed manual transmission! This upgrade will be available for both 2 and 4-door models and marks the first time a vehicle in this class will support a 7-speed manual. 


Fans have already been excited about the New Ford Bronco Sasquatch Package: aptly-named for its adventure-readiness. The package includes class-first 35-inch Goodyear mud-terrain tires, 17-inch beadlock-capable wheels, and more!

Read More
Categories: ,

Borgman How-To: 4 Critical Vehicle Parts To Check Before the West Michigan Winter

960 × 520
Ready or not, the colder weather is on its way to West Michigan. As most Michiganders know, the mixture of cold, dry air, and the salt spread on the roads wreak havoc on your vehicle over time. 
 
However, there are things you can do to minimize the risk of something going wrong from the winter wear and tear on your vehicle. In this Borgman How-To, we'll go over some things you can do or check for yourself. That way you'll know when it's time to bring your vehicle in for service.
Read More
Categories: ,

Ford Has Started Production on the All-New Ford F-150 in Michigan

960 × 520
Borgman Ford is pleased to share some exciting news with truck fans in Grand Rapids and West Michigan: production of the all-new 2021 Ford F-150 has officially begun! This hotly-anticipated truck will be produced within the historic Rogue Center in Michigan, and the newest F-Series truck will be arriving at Borgman this November. 

Ford also confirmed that they are planning a huge, $700 million expansion at the Rogue River complex, adding a new, high-tech facility to produce the all-electric F-150, which will arrive at Borgman around the summer of 2022.

Read More
Categories: ,

Compare the 2020 Ford Expedition, 2020 Chevrolet Suburban, and 2020 GMC Yukon in this Borgman Head to Head

960 × 425
Fall is on its way to West Michigan, so if you're looking for a full-size SUV for your cold-weather adventures or something for next season, this article is for you! We're pitting 3 industry-leading SUVs against each other, each with lots of power, interior comfort and safety features, and the capability to take you on any adventure imaginable in West Michigan.
 
Looking over the specs of the Ford Expedition, the Chevrolet Suburban, and the GMC Yukon, we're finding that the Ford Expedition has some key advantages over the others - especially if comfort and towing is a factor…
Read More
Categories: ,