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The New Mazda3 Named Kelley Blue Book's Coolest Car Under $20K for the 5th Year Straight!

Mazda3 Named Kelley Blue Book’s Coolest New Car Under Twenty Thousand Dollars for the Fifth Year in a Row

Borgman Mazda was delighted to learn that the Mazda3 was placed at the top of KBB.com's Coolest New Car list for the 5th year in a row. Although, as any West Michigan Mazda driver will tell you, this isn't terribly surprising either. The current generation of Mazda3 has many infotainment, comfort, and driver-assist features not usually found in its class or price point. It has been engineered around Mazda's Jinba Ittai design principles - a Japanese term used to describe the harmony between a horse and rider - which ensures a thrilling driving experience no matter where you…
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Ford Fund Awarding Ford Transit Vans to Deserving Non-Profit Disaster Relief Organizations

Ford Fund is awarding custom Ford Transit Commercial Vans to innovative non-profits

Borgman Ford Commercial works with many different businesses in West Michigan to provide, customize, and service their fleet of Ford Transit Vans, Transit Connects, and F-Series Trucks. While we don't see many disaster relief vehicles in this part of the country, there are places in the U.S. that need them all too frequently, especially going into Hurricane Season.

This latest article and video from the Official Ford Media Center tells more about the needs of non-profit disaster relief organizations and highlights the Ford Transit challenge the Ford Fund is running this summer. The most innovative disaster relief organizations…
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Ford EcoSport Thrives in a Generation Z-Fueled Subcompact SUV Boom

Generation Z enjoys SUVs much like the older generations, especially smaller ones like the New Ford EcoSport
Since the arrival of the New Ford EcoSport earlier this year, many younger auto shoppers at Borgman have been pleasantly surprised by it. Not only does it have all of the features they're looking for in a vehicle such as Ford SYNC 3, FordPass, and four-wheel drive, but also that it's incredibly affordable.

Ford has been watching this segment closely especially now that the oldest of Generation Z are seniors in college. In fact, subcompact SUVs like the Ford EcoSport have experienced meteoric growth among that age group in the last year over their compact car counterparts.
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The 2019 Ford F-150 Raptor Arrives At Borgman Ford Later This Year

The new, upgraded 2019 Ford F-150 Raptor Off-Road Pickup arrives at Borgman Ford in Grand Rapids late 2018

Borgman Ford has some exciting news for West Michigan Ford Truck fans, especially those who value performance and capability. The 2019 Ford Raptor arrives later this year, and it's chock full of upgrades like class-exclusive FOX™ 3.0 Internal Bypass shocks, a New Trail Control system and all-new Recaro sport seats. These feature alongside some new paint options and appearance tweaks too.

What's particularly interesting about the shocks is this: they can adjust themselves while the vehicle is moving based on the terrain. For instance, if the truck is in mid-air, the system will stiffen them up to…
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Borgman Ford: Wishing West Michigan a Fun & Safe Memorial Day Weekend!

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Borgman Ford would like to wish everyone a fun and safe Memorial Day Weekend! Whether you're hitting the road to adventure or staying in and grilling, remember to take a moment and honor the brave men and women who serve in our nation's armed services.

We will be closed on Monday, May 28th in observance of Memorial Day, but we will be open on Saturday and resume normal hours on Tuesday the 29th.

Read more about our Memorial Day Offers, as well as some driving tips for the weekend here!
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Ford Restarts F-Series Production After Fire At Supplier

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Borgman Ford in Grand Rapids is pleased to announce that thanks to some fancy footwork, Ford was able to resume production of F-Series Trucks. Just in case you haven't heard, one of Ford's suppliers, Meridian Magnesium Products, was shut down after a fire broke out in their facility. This, in turn, interrupted the supply chain and halted production of F-Series trucks and a handful of other Ford Vehicles.

Ford got to work with the help of a global team of experts to get Meridian back into production and recover tooling from the damaged facility. Now, production has resumed…
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Waze Is Now Available on Ford SYNC 3 - Keeping West Michigan Drivers Connected

A Ford in West Michigan equipped with SYNC 3, which now supports hands-free Waze app interaction
Borgman Ford has some good news for West Michigan Waze users - any 2018 Ford vehicle with SYNC 3 version 3.0 or greater will now be able to run Waze on its touchscreen!

For those that are unfamiliar, Waze is an incredible smartphone app for maps and navigation. What makes it unique is that it's community-based, so drivers can leave warnings and notifications for other drivers, get the best gas prices, and much more.

On Ford SYNC 3, these functions of the Waze app are now accessible through the power of your voice
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Watch Ford Torture-Test the New Ranger Pickup Before its West Michigan Debut

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Borgman Ford is as excited as any West Michigan truck fan that the Legendary Ford Ranger is making its triumphant return next year. Today, we're giving you a quick look at the testing process that goes into making sure that this is the toughest Ford Ranger yet. In the video below, you'll see the new truck endure the same grueling challenges as its big brother: the Ford F-150. Watch as it's shaken for days on end, subjected to extreme temperatures, and punishing road conditions. At the end of the video, you'll be treated to some professional…
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What Makes The Sound of the Ford Mustang So Thrilling?

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At Borgman Ford in Grand Rapids, it still makes us giddy when we hear the unmistakable sound of a Ford Mustang GT roaring to life. When that low rumble of the exhaust turns to a powerful roar on the open road, you know there's something special about it.  It doesn't matter if you're just getting into muscle cars or a devoted Mustang fan. Your hairs stand up on end, you may get the butterflies, or your pupils might dilate - this is all by design.

Ford put considerable effort into the sound of their performance cars, with the…
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