See The Beautiful New Soul Red Crystal Paint at Borgman Mazda in Grand Rapids

If you haven’t had the chance to visit Borgman Mazda and see a New 2017 Mazda CX-5 adorned with Soul Red Crystal paint, we assure you – it’s stunning. The way light dances on the body lines as well as the mesmerizing depth of the paint creates the illusion of motion – even when the vehicle is at rest.

What makes the Soul Red Crystal paint even more incredible is the story of how it came to be, as well as what Mazda had to do to replicate the effect on their production vehicles. Below is an excerpt from an article on InsideMazda which tells the story in greater detail.

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Borgman Ford Thanking The Community For Helping Support The Grandville Band Program

Borgman Ford would like to thank all of the people in the Grandville community, band parents, friends, and family who made time to stop by last Saturday to test drive a new Ford. Thanks to an excellent turnout, we are pleased to share that the Grandville Band Boosters raised over $4,000 for uniforms, equipment, student scholarships, and travel expenses!

Ford Drive 4UR Vehicle

 During the Ford Drive 4 UR School Event on Saturday, people came out and visited us at Grandville High School to test drive a New Ford. For every person who went out for a spin, Ford pledged $20 to the band program.

To date, Ford “Drive 4 UR” events have helped schools and community organizations all across the country raise over $35 million dollars for their associated causes. For more information, visit FordDrive4URcom.

Thank you again to everyone who came out and made Saturday a rousing success. We could not have asked for better weather and met so many nice people throughout the day. We enjoyed seeing some familiar faces turn up as well! Together, we really made a difference to further music education in the community.

We hope to see you all again next year!

Review Features Of The New 2018 Ford Expedition: Coming Soon To West Michigan

Borgman Ford in Grand Rapids is pleased to announce that the New 2018 Ford Expedition is on it’s way to West Michigan, bringing with it a number of new and exciting updates. Below, we’ll take a closer look at some of the new and existing features of Ford’s comfortable, capable, and spacious SUV offering. Some of these include seating for 8, power-folding seats, a WiFi hotspot, LED lights, and more.

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The New Ford F-150 Stole The Show at the TAWA Truck Rodeo

Borgman Ford is delighted to let its West Michigan truck fans know that the New 2018 Ford F-150 was just named “Truck of Texas” at this year’s Truck Rodeo! This is the second consecutive win for the F-150, and the 14th time it’s been given the top honor of the event.

The Texas Auto Writers Association or TAWA, holds their Truck Rodeo every year. At the event, member journalists in the auto industry have the opportunity to drive many different trucks from several manufacturers, putting them through a series of on and off-road trials. At the end of the event, a consensus is reached based on the opinions of more than 70 participants and a “Truck of Texas” is named – the association’s highest honor. In the article from the Ford Media Center below, you can read more about the event and see how the F-150 did:

New 2018 Ford F-150 Named Truck Of Texas At Annual TAWA Texas Truck Rodeo, Marking The 14Th Win For F-Series

Ford, America’s truck leader, has once again secured top honors at the Texas Auto Writers Association Texas Truck Rodeo. The 2018 F-150 earned Truck of Texas at the 24th annual competition, marking the 14th time F-Series has roped in the most prestigious award. Additionally, F-150 Raptor won the Off-Road Pickup Truck category and earned the highest overall personal appeal score and best overall exterior score across all participating vehicles.

“With the new 2018 F-150, we’re honored to earn back-to-back Truck of Texas awards for F-Series, a recognition that speaks to the truck team’s dedication to our hardworking customers,” said Raj Nair, Ford executive vice president and president, North America. “That’s especially true in Texas – truck capital of the world.”

At the Texas Truck Rodeo at Longhorn River Ranch, journalists evaluated trucks on both on- and off-road courses over a two-day period. The panel previously awarded Truck of Texas honors to Ford F-Series in 1993, 1997, 1999, 2003-09, 2011, 2014 and 2016.

“The competition was incredibly fierce at this year’s Texas Truck Rodeo,” said Nic Phillips, TAWA president. “More than 70 member journalists put in more than 300 hours of driving time evaluating the vehicles presented. The results in several categories are separated by the narrowest of margins, just tenths and hundredths of a point, confirming just how competitive the trucks and utility vehicles are today.

You can read the full article by visiting Media.Ford.com.

New Ford F-150 Trucks For Sale in Grand Rapids, MI

Want to test drive a truck like the one at the 2017 TAWA Truck Rodeo in person? Visit the Borgman Ford showroom in Grand Rapids today and take the 2018 Ford F-150 out for a spin! Our friendly and knowledgeable sales staff will be more than happy to assist you, so please feel free to stop by and ask any questions you may have.

Click Here to see our full lineup of New Ford F-150 Trucks. Come see why Borgman is the Best in the West! Remember, if you find a better deal on a New Ford F-150, let us know and we’ll match it – we will not be undersold!

Learn More About How To Care For Your Tires by Understanding How They Work

Tires are an integral part of your vehicle, and Borgman is here to help you make sure they stay in good shape for as long as possible. Tires have quite the job description: they carry the vehicle everywhere throughout Grand Rapids and West Michigan, they keep road noise down, the ride smooth, and keep your grip in slick conditions. To achieve all of this, there is a fair bit of physics and chemistry at play, but you don’t really have to worry about any of that. Getting peak performance out of your tires from Borgman is as simple as giving them a look-over every month. Below, we’ve provided a punch list of what to look for and tips to keep your tires in tip-top shape.

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Test Drive New 2018 Ford Mustang: Coming Soon to Borgman Ford in Grand Rapids

Borgman Ford is excited to share all of the new features of the New 2018 Ford Mustang with drivers in Grand Rapids. As the new sports car rolls out across West Michigan, we have been keeping an eye open for interesting stories about how the latest Mustang was designed and built, and the latest entry is fascinating.

A pair of Ford engineers were able to alter the way the New Ford Mustang tackles corners with a single application of duct tape. By obstructing one of the openings on the front grille, they were able to change the vehicle’s aerodynamics just enough to improve the steering. Seriously – what can’t it do?

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Drive One for the Grandville Band: Ford Donates $20 For Every Person Who Test Drives – up to $6,000!

Want to help the Grandville Band Program raise up to $6,000? Join us at Grandville High School on Saturday, October 21st, 2017 from 8 a.m. to 5 p.m. and take part in Ford Drive 4 UR School!

For every person who comes by for a test drive, Ford will donate $20 to the Band Booster program. With enough people, they could raise up to $6,000 for new instruments, uniforms, and other band-related expenses. Anyone 18 years or older with a valid driver’s license may participate, but only one valid test drive per household. It only takes a few minutes, but your participation makes a big difference!

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The New 2017.5 Mazda6: Coming Soon to Borgman Mazda in Grand Rapids, MI

Borgman Mazda is eagerly awaiting delivery of the New 2017.5 Mazda6 sedan, which is due to arrive this month at our dealership in Grand Rapids. This mid-cycle update adds a number of features that discerning West Michigan drivers are sure to appreciate, and makes them more accessible by restructuring the vehicle’s trim options.

When the New Mazda6 arrives, you can come take a closer look at available features, such as the leather seating surfaces and 8-way power driver’s seat with the Touring Premium Package, or the Blind Spot Monitoring and Rear Cross-Traffic Alert, which is now standard on the entry-level 2017.5 Mazda6. What’s more, the 2017.5’s pricing structure will remain identical to the 2017 Mazda6, giving you more value for your money.

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Back to School 2017 Ford Focus Deals: Save up to $5,000 Off MSRP at Borgman Ford in Grand Rapids!

If you’re looking for a fun, sporty, and fuel-efficient new vehicle for cruising West Michigan in style, look no further than Borgman Ford in Grand Rapids! Right now, we’re offering a special Back to School Deal on New 2017 Ford Focus models, saving you up to $5,000 Off MSRP. We have New 2017 Ford Focus Sedans for as low as $13,995, and hatchbacks for as low as $14,995, making them a very affordable option for college students, recent graduates, and commuters alike.

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A photo of two designers discussing elements of a New Ford Vehicle using holograms overlaid on a production car.

From Holograms to West Michigan Roads: See How Ford Designers Make Use of Cutting-Edge Tech

At Borgman Ford in Grand Rapids, we’ve always been amazed by the talents of Ford Vehicle designers, especially the sculptors that produce mockups of concept cars out of clay based on an artist’s sketches. The unfortunate truth is that sculpting these representations of a future Ford vehicle is a slow, expensive process. Looking for a better way to bring their vehicles to places like West Michigan faster, Ford has been experimenting with Microsoft HoloLens: a mixed-reality technology that can accomplish what used to take weeks or months in mere days.

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