Blog

Come See Us At DeVos Convention Center through February 2nd, 2020 The Michigan International Auto Show is in full swing this weekend at DeVos Convention Center in downtown Grand Rapids, MI! Borgman Ford Mazda will be there all weekend to help West Michigan auto enthusiasts and casual attendees get acquainted with the 2020 Ford and Mazda lineup, so come on down and say hi now through Sunday, Feb. 2 and see what's new this year. We'd be happy to answer any questions you have about exciting vehicles like the 2020 Ford Explorer, 2020 Ford Escape, 2020 Ford F-150, the All-New Mazda CX-30, and more. Below, we've taken a few photos to show you what's in store this year, including some extras about the hotly-anticipated all-electric Ford Mustang Mach-E. more Read More 2020 Ford Escape Titanium Featured here in a stunning blue, the newly-redesigned 2020 Ford Escape is sure to impress old and new fans alike with impressive amenities, plenty of headroom, and all the cargo space you can ask for in a small SUV. Test drive a 2020 Ford Escape today! 2020 Ford Explorer ST While there are other 2020 Ford Explorers on display here, we can't wait to show you their sportier, more capable, and meaner sibling: the 2020 Ford Explorer ST. With upgrades in horsepower, torque, and motorsport-inspired drive settings and gadgets, this SUV is sure to turn some heads! Test drive a 2020 Ford Explorer today! 2020 Ford Mustang Mach-E While the prototype wasn't present Thursday night, Ford brought along plenty of information and even a fun interactive display for attendees interested in Ford's upcoming all-electric SUV. You can even sign up to reserve yours at Borgman right there at the show and we'd love to talk to people about what gets them excited about the new SUV. Learn more about the Ford Mustang Mach-E! 2020 Mustang Shelby GT500 Arguably the most stunning of all the Ford exhibits, smack dab in the middle sits the 2020 Mustang Shelby GT500. This 760 horsepower monster is parked beneath a monolithic Ford display with blue LED light pipes, inviting guests to gawk and admire the track-ready feat of Ford Performance engineering. 2020 Mazda CX-30 Should you decide to switch gears and head down the road toward the Mazda exhibit, you absolutely must stop and check out the newest addition to the Mazda lineup: the All-New Mazda CX-30 crossover SUV. This is the perfect choice of SUV for lovers of the Mazda3 in look, feel, and performance, but need to accommodate a growing family or simply want more space. Plus, the Soul Red paint job looks absolutely gorgeous. Test drive a 2020 Mazda CX-30 today! Need a Break? Play Some Built Ford Tough Cornhole Looking at the latest and greatest Ford Vehicles is a lot of fun, but if you need a break, sneak back behind the Mustang Shelby GT500 display and relax with a quick game of cornhole! See Something You Like? Visit Borgman After The Show For A Test Drive! This weekend, the Borgman Team will be at the show to chat with enthusiasts and offer information about the 2020 Ford and Mazda lineups and our only goal is to ensure people have a good time. However, if you see something you'd really like to drive, you're always welcome to stop by our showroom at 28th & Ivanrest in Grand Rapids to take it out for a spin. Just like at the show, our team is committed to making sure your questions are answered and will never pressure you into a sale. Come put our legendary Red Coat Customer Service to the test, and see why we're the Best in the West!

This week, Ford and Mazda are joining the best car manufacturers from around the world to display their latest vehicle models and technologies right here in Grand Rapids at the Michigan International Auto Show at DeVos Place. Borgman will be joining throughout the weekend, so come say hello while you browse for your new vehicle at Ford and Mazda’s displays! more Read More The most recently released or soon to be released models will be on the floor—including Ford’ s incredible 2020 lineup of SUVs and CUVs such as the greatest exploration vehicle yet, the 2020 Explorer, and other eye-stoppers such as the 2020 Edge, do-it all 2020 Ecosport, and 2020 Expedition (and perhaps you’ll get a glimpse of the 2021 Mustang Mach-E!). Mazda is celebrating their 100th anniversary on January 30, so look out for a surprise display honoring their centennial in addition to their brand new 2020 Mazda CX-30, 2020 Mazda CX-5, and the future Mazda6 Signature Skyactiv-D. The Michigan International Auto Show is more than a place to see the latest dream vehicles. Come by Ford and Mazda. Step in. Sit down. Connect with the interior. Test-fill the car with your family. Get to know the gadgets. Learn about the eco-technologies. And get blown away by the sleekest, sportiest, or most versatile exterior packages and outfits in the world. With a total of 100 exhibitors, there will be plenty of other fun activities and exhibits to enjoy at the show as well. In the Grand Gallery, visit the classic Gilmore Car Museum, where they’ll be focusing on the historic station wagon. Of course, the popular Million Dollar Motorway returns with the most luxurious models in the world including specialty builds and aftermarket accessories, and plenty of focus on powerful truck performance and the latest engineering and concept technologies. Other special showings include the unveiling of the 2019 BMW M5 MDX Widebody Showcar (the only build of its kind in North America!), the 2019 Camaro SS Widebody featured at the SEMA Show (and CSR2 racing video game featured car), and the 2019 Lamborghini Huracan Performante Spyder featuring full 1016 Industries Forged Carbon Aerodynamic Program (the first one in Michigan). For more information, visit GRautoshow.com and click here for the official event brochure. We hope we see you at the show!

This week, Ford and Mazda are joining the best car manufacturers from around the world to display their latest vehicle models and technologies right here in Grand Rapids at the Michigan International Auto Show at DeVos Place. Borgman will be joining throughout the weekend, so come say hello while you browse for your new vehicle at Ford and Mazda’s displays! more Read more The most recently released or soon to be released models will be on the floor—including Ford’ s incredible 2020 lineup of SUVs and CUVs such as the greatest exploration vehicle yet, the 2020 Explorer, and other eye-stoppers such as the 2020 Edge, do-it all 2020 Ecosport, and 2020 Expedition (and perhaps you’ll get a glimpse of the 2021 Mustang Mach-E!). Mazda is celebrating their 100th anniversary on January 30, so look out for a surprise display honoring their centennial in addition to their brand new 2020 Mazda CX-30, 2020 Mazda CX-5, and the future Mazda6 Signature Skyactiv-D. The Michigan International Auto Show is more than a place to see the latest dream vehicles. Come by Ford and Mazda. Step in. Sit down. Connect with the interior. Test-fill the car with your family. Get to know the gadgets. Learn about the eco-technologies. And get blown away by the sleekest, sportiest, or most versatile exterior packages and outfits in the world. With a total of 100 exhibitors, there will be plenty of other fun activities and exhibits to enjoy at the show as well. In the Grand Gallery, visit the classic Gilmore Car Museum, where they’ll be focusing on the historic station wagon. Of course, the popular Million Dollar Motorway returns with the most luxury models in the world including specialty builds and aftermarket accessories, and plenty of focus on powerful truck performance and the latest engineering and concept technologies. Other special showings include the unveiling of the 2019 BMW M5 MDX Widebody Showcar (the only build of it's kind in North America!), the 2019 Camaro SS Widebody featured at the SEMA Show (and CSR2 racing video game featured car), and the 2019 Lamborghini Huracan Performante Spyder featuring full 1016 Industries Forged Carbon Aerodynamic Program (the first one in Michigan). For more information, visit GRautoshow.com and click here for the official event brochure. We hope we see you at the show!

Borgman Ford in Grand Rapids is making it easier than ever for West Michigan auto shoppers to buy online! We're proud to introduce our B-Express Digital Guided Buying process: a series of tools that let you complete most of your vehicle-buying journey from the comfort of your home. more Read more With these new tools, you can explore purchase options, financing, and spend less time on paperwork. It's easy to do research, ask any questions, and even make the purchase completely online. You can play with payments and incentives, evaluate your vehicle's trade-in value, save your work, and then schedule a visit for a test drive. If you choose, the entire deal can be completed entirely online. No matter which route you choose, you will have immediate access to our team of knowledgeable professionals to make sure your questions are answered and guide you through the entire process. Below, we've highlighted the key features of B-Express: Chat with a Real Sales Rep Online throughout the process if desired Explore Payment Options Value Your Trade Apply for financing Choose an Extended Service Plan (ESP) Complete Paperwork Buy Online Get live HELP any time you want! For more information, check out our new B-Express Page or take a look at our vast Online Inventory to get started today. B-Xpress is one more reason that Borgman is the Best in West!

If one of the reasons you own a Ford Ranger is to roam the wild off-road world, this news may be breaking to you: Ford’s Breadcrumbs technology gives you a path to find your way back safely without fret. Off-road adventuring just became navigationally stress-free, so you can focus on being in the moment, not remembering landmarks. more Read More The Breadcrumbs feature is part of the SYNC 3 Navigation system, and when enabled, uses satellite technology to drop a virtual pin every second while off pavement. When the adventure is over, the driver simply follows the path back to their starting point, making the return to civilization now the easiest part of out-of-bounds excursions. See exactly how it works in the Ford video below: Breadcrumb technology is included in the new Ford Ranger’s navigation system, and is available on XLT, Lariat, and any Built Ford Tough truck that’s sporting the SYNC 3 and navigation technology. Other Off-Road Features If you’re serious about your off roading, consider equipping your Ford truck with the Fx4 Off-Road package, which includes Terrain Management System for vehicle adaptation and performance perks, Trail Control to keep you running the show, and electronic locking rear differential. The winch-capable front bumper is also available for extreme hauling, and the Ford leveling kit for flawless ground clearance. We're Your Go-To Ford Ranger Dealer in Grand Rapids All of us at Borgman Ford know how important lifestyle is in your vehicle purchase. Don't hesitate to ask us questions about capability, features, and options for your desired vehicle. If you're considering a Ford Ranger in your future, check out our inventory for the Best in the West deals and specials, and head in for a test drive. Don't hesitate to contact us with any questions. We'll see you soon!

The cold weather can be hard on vehicles, especially when it lasts as long as it does here in West Michigan. With chilly temps and unpredictable weather for a few more months, it’s critical to know how to properly care for your vehicle before one of the usual winter mishaps occurs. Remember that typical setbacks in warmer weather could be detrimental to both your safety and the vehicle’s function in the frigid temps and winter weather. With safety and longevity in mind, below are a list of winter tips to keep your Ford or Mazda operating smoothly! more Read More Schedule a Service Check If you haven’t already done so, make sure you’re up to date on your vehicle’s regular service checks. Keeping the car at a healthy baseline is the best place to start! Borgman Service Center will ensure the basics are operating smoothly, and let you know if there are any concerns to look out for. Keep an Eye on your Battery Sometimes a battery that’s getting old will run perfectly fine in the warmer weather, but the moment the cold hits—it takes a dive. A Borgman Service Specialist can tell you about your battery’s life during a checkup, but for optimum problem solving during unexpected battery failures, keep jumper cables or a power pack starter in your vehicle. Tire Check If you don’t have winter tires or AWD, consider snagging a season-specific set to make sure you get in and out of wintery driveways and parking lots easily. If you’re good with what you have, ensure you’re monitoring tire pressure as the temperatures drop. For every 10 degrees in temperature outside, your tires may lose a pound of pressure. Keep an eye on them and keep them filled! Wiper Quality It seems obvious, but often drivers don’t notice the shabby performance of vehicle wipers until the need is dire. Sleet, snow, rain, ice, and even leaf piles can funk with wiper performance - both immediately and over time. Try to clean the windshield as thoroughly as possible each time you drive to eliminate obstacles, but most importantly, ensure your blades are good to go during whatever weather may fall. To prevent wiper damage, lift them off the windshield if snow or ice is expected to keep the elements away! Fill De-icing Fluid Since it’s winter in Michigan and the snow and ice is relentless once it starts, keep your wiper fluid filled up and possibly on hand at the house so you don’t run out. De-icing fluid is the best way to keep your windshield clear from ice and snow. Remember to never use hot water to clear ice or snow off of your windshield, as you’re risking a crack in the glass due to rapid surface temperature changes, which will lend you a far worse situation than you had before. Check Antifreeze A Borgman Service tuneup includes fluid checks, and your engine coolant should last you at least 5 years. If you haven’t been keeping up with normal service intervals, or you think it’s been over 5 years or 100,000 miles since your last flush, have us check out your coolant quality and level to ensure your engine runs smooth during the seasonal temperature shifts. Reduce Salt Exposure Salt and grime can cause rush and damage to the exterior of a vehicle. The best ways to protect your car from road salt is to: 1) wash your vehicle as often and quickly as possible in the case of acid rain or heavy salt treatment, 2) rinse the underside of your vehicle to rid salt buildup during the winter, 3) repair paint chips or scratches to prevent corrosion, and 4) protect and condition the vehicle’s finish with a paint sealant or undercoat treatment. We partner with Great Lakes Chemical Auto Appearance Specialists, who offer a variety of details that can help you combat corrosion, including rim protection, bedliner spraying, electronic modules, and rustproofing — all which help reduce the impact of recurring salt exposure in the winter months. If you still haven’t completed a basic service check or have questions or concerns about any of the tips listed above, trust the experts at the Borgman Service Center. We'll make sure the work—both maintenance and prevention—are done right to keep you safe and moving efficiently during the winter months. Check out our Service Specials and Schedule Your Appointment online today. If you have any questions, our friendly and knowledgeable staff is here to help! Contact Us and come see why we're the Best in the West.

Borgman Ford in West Michigan proudly stands with Ford on their quest towards a more sustainable future and reducing their carbon footprint. Being headquartered in Michigan themselves, we applaud their efforts for being good stewards of our environment and actively finding ways to help keep Michigan beautiful for generations to come. Most recently, Ford joined forces with McDonald's to produce a bio-plastic for vehicle parts made from coffee beans, making up important parts like headlight housings. more Read more When we think of eco-friendlier vehicles, our attention tends to shift toward the vehicle's fuel economy and emissions. While Ford has made great strides in those areas and it's certainly an important piece of the puzzle, Ford also makes it clear that the materials and processes that go into producing a vehicle are equally important. In this latest article from the Official Ford Media Center, you can read more about this new coffee-based plastic, how McDonald's is making it possible, and watch a fun video. Check it out below! Double Shot Of Sustainability: Ford And Mcdonald’s Collaborate To Convert Coffee Bean Skin Into Car Parts Ford Motor Company and McDonald’s USA will soon be giving vehicles a caffeine boost by using part of a familiar staple in the morning routine, coffee beans, in vehicle parts such as headlamp housing. Every year, millions of pounds of coffee chaff – the dried skin of the bean – naturally comes off during the roasting process. Together, Ford and McDonald’s can provide an innovative new home to a significant portion of that material. The companies found that chaff can be converted into a durable material to reinforce certain vehicle parts. By heating the chaff to high temperatures under low oxygen, mixing it with plastic and other additives and turning it into pellets, the material can be formed into various shapes. The chaff composite meets the quality specifications for parts like headlamp housings and other interior and under hood components. The resulting components will be about 20 percent lighter and require up to 25 percent less energy during the molding process. Heat properties of the chaff component are significantly better than the currently used material, according to Ford. This is the first time Ford has used coffee bean skins to convert into select vehicle parts. “McDonald’s commitment to innovation was impressive to us and matched our own forward-thinking vision and action for sustainability,” said Debbie Mielewski, Ford senior technical leader, sustainability and emerging materials research team. “This has been a priority for Ford for over 20 years, and this is an example of jump starting the closed-loop economy, where different industries work together and exchange materials that otherwise would be side or waste products.” You can read the full story by visiting Media.Ford.com. Shop New Ford Vehicles with Sustainable Plastics at Borgman Ford in Grand Rapids, MI If you're looking for a Ford Vehicle this holiday season and want to support an automaker with a strong commitment towards sustainability, visit Borgman Ford in Grand Rapids today! We've been helping auto shoppers in West Michigan find the Ford of their dreams since 1960, and it would be our pleasure to help you find yours. While we have plenty of fuel-efficient vehicles to choose from including Ford Electric Hybrids, every New Ford Vehicle on our lot has an assortment of materials made from unexpected sources like soybeans, recycled water bottles, and more. Our friendly and knowledgeable staff will be more than happy to answer any questions you may have, but will never pressure you into a sale. Take a look at our vast inventory online, check out our Manager Specials, and schedule your test drive today. Come see why we're the Best in the West!

Huge Holiday Savings of up to $15,000 Off MSRP on 2019 Ford F-150 Trucks The holidays are here! If you're looking for a Built Ford Tough truck to conquer Michigan's winter weather, or put a new set of keys beneath the tree, stop by the Borgman Ford showroom in Grand Rapids today! We have the largest selection of Ford F-150 Trucks in West Michigan with the lowest prices of the year during our Year-End Countdown, so hurry in and test drive your favorite today. more Read More During our Year-End Countdown, you can save up to $15,000 or more off MSRP depending on the truck you choose. With over sixty 2019 Ford F-150s on the lot, there's sure to be one that fits your needs, tastes, and budget. You have plenty of options when shopping: two seats or up to six with the Super Crew, towing packages, 4X4 axles, and bigger engines, or appearance, convenience, and comfort features like navigation, heated seats, 20" Wheels, leather, and more. We also stock hard to find packages and editions of the 2019 Ford F-150 including the Great Lakes Edition and Pure Michigan Editions, each with supple, custom leather and embroidery. Whether you're hauling snowmobiles, tools and equipment for work, or just like the ride-height and comfort of a pickup, we have a truck that fits the bill at a price you'll love. Hurry in, because with these prices, our stock of Ford Trucks won't last long and all offers expire December 31st! Take a look at our expansive 2019 Ford F-150 Inventory online and schedule your test drive today! Our staff is here to help you find the truck of your dreams, ensuring all your questions are answered and that you're paired with a Ford F-150 that's best suited to your adventures. However, we will never pressure you into a sale and make the extra effort to make sure you understand everything before signing. For the biggest savings on specific inventory, remember to check out our Manager Specials too! Come to see why Borgman is the Best in the West!

While the West Michigan winter weather is undoubtedly beautiful to look at it, the cold weather adds challenges to a morning commute. Features of New Ford Vehicles such as heated windshield wipers, steering wheels, and seats certainly make travel more comfortable, there is nothing like climbing into a vehicle that's already warmed up and ready to go in the morning. more Read More With the holidays coming up and the weather getting frightful, adding remote start to someone's vehicle makes a perfect gift for someone (or yourself!) Better yet, the experts at the Borgman Service Center in Grand Rapids will ensure that the installation is done correctly and in a timely manner so you can get right to enjoying your warm car during the frigid West Michigan mornings! Added Comfort and Safety in the Cold Weather It's a good idea to warm your car up a few minutes before driving in the winter both for comfort and mechanical reasons. If you don't have a heated garage, getting out to run the vehicle adds another task to what's surely a busy morning. Remote start lets you do this with the push of a button without leaving your home. Apart from the comfort of driving a warmed vehicle, pre-warming with remote start also adds the benefit of safety to your morning drive. If you've ever driven with the vents still blasting cold air while trying to manually clear the windshield of fog or frost, you know how nerve-wracking and unsafe it is. Remote start gives the climate control a chance to warm up while you're still inside sipping coffee, and many newer Ford vehicles even have programmable climate control settings for when the vehicle is started. Better yet, that pile of snow will be easier to remove from the warmer hood and windows when it is time to leave! Your Engine Will Also Love Remote Start Back in the days of the carburetor, warming up a cold vehicle was mandatory before you start driving. Thankfully modern vehicles with their complex engine management systems can get going after almost immediately, but that doesn't mean it's good for them. Running the engine at idle for five to ten minutes helps it last much longer in multiple ways. First, it warms the engine block itself, making fuel more combustible and motor oil thinner. As the motor oil warms, it has an easier time getting into all of the places it needs to go to keep everything lubricated. Second, under the hood is a complex network of rubber tubes and seals that are brittle and prone to cracking in the cold. As warm coolant moves through some of these, the rubber becomes more flexible and therefore, able to expand and contract as the engine is put under varying amounts of load - meaning accelerating or going up hills. Remote Start Can Help During The Summer Too We know it's an odd time of year to be thinking about this, but remote start helps cool down a hot car in the summer months too! With programmable climate control, you can get the air conditioning going before it's time to leave the beach or the unshaded parking lot at your work. It's a feature that can be used in any season, not just during the winter months! Add Remote Start to Your Vehicle at the Borgman Service Center in Grand Rapids Today If you're considering adding remote start to your vehicle, or are thinking of giving it as a gift, trust the experts at the Borgman Service Center. We'll make sure the work is done right the first time and that every cold West Michigan morning is paired with a warm vehicle ready for the day. Check out our Service Specials and Schedule Your Appointment online today. If you have any questions, our friendly and knowledgeable staff is here to help so please feel free to Contact Us. Come see why we're the Best in the West!

Borgman Ford is beyond excited to share the news about Ford's upcoming all-electric SUV. On November 17th, 2019 Ford unveiled the new, Mustang-Inspired SUV, the Mustang Mach-E via livestream, with reservations opening right after! Learn more here: https://www.ford.com/suvs/mach-e/2021/ If you can't wait to get behind the wheel of one and ditch gas stations for good, visit us to and reserve yours. The Borgman Ford team will be happy to help West Michiganders customize their all-electric Ford SUV and be among the very first to drive one when they arrive later next year. more Read More With Ford and electric vehicle fans alike eagerly awaiting more details about this new ground-breaking SUV, the livestream answered a number of questions circulating around the web. Watch a recording of the Livecast here: https://www.youtube.com/watch?v=o0F9Uktpgtk. If you're curious about what it'd be like to own and drive an all-electric vehicle, we tackled some common misconceptions and highlighted key benefits of making the switch on our new page: Why Buy an Electric Vehicle. If you'd like to do some further research, we've created dedicated pages for available or upcoming Ford Hybrid & Plug-In Electric Vehicles. Check out our Think Electric page to learn more and visit Borgman Ford today for a test drive or with any questions. Our highly-knowledgeable and friendly staff are here to help you. Come see why we're the Best in the West!

Borgman Ford Commercial is pleased to share with businesses and fleet managers in West Michigan that the Ford's Super Duty chassis was named by Worktruck as their 2019 Commercial Truck of the Year! Worktruck is an online publication and dedicated resource for vocational truck fleets, providing helpful advice and insight for people who rely on commercial vehicles for their business. more Read More Worktruck selected the Ford F-550 Super Duty Chassis Cab for a reason: it's high-strength, military grade, aluminum-alloy body that’s lighter than steel yet incredibly strong. These changes sacrifice zero capability as Ford contributed over 12 million miles of testing the rugged hauling and towing capability before launching the 2019 Chassis Cab. With a 12,750-lb maximum payload, the Super Duty delivers the best-in-class. Beneath the hood of the Ford Super Duty Chassis Cab, your choice of a 6.2L Flex-Fuel V8 or a 6.8L Triton V10 gas engine will deliver the everyday toughness you dream of in a Ford, and the heavy-duty Power Stroke Turbo Diesel V8 engine can handle everything else you didn't think was possible. These are paired with the highly capable TorqShift 6-Speed Automatic Transmission, complete with heavy-duty gears capable of handling the steep demands of these powerful engines. The truck may also be equipped with features like live drive power takeoff for accessories and SelectShift for locking out overdrive and eliminating "gear hunting." In addition, the Ford Super Duty Chassis Cab comes available with optional factory-installed upfitter switches and resources, to save you money and time while having your truck customized for the job. To explore the full power and capability of the 2019 Ford F-Series Super Duty Chassis Cab, visit the Borgman Commercial Vehicle Center in Grand Rapids today! Our highly-knowledgeable and friendly staff would be delighted to show you all of the features and rugged construction during a demo, but will not pressure you into any kind of commitment until you've made a decision. Our experts can also help you navigate all of the financing options exclusively for businesses including Ford Commercial Lines of Credit and Ford CommerciaLease programs. Take a look at our Online Inventory today, Contact Us with any questions, and come see why we're the Best in the West!

Borgman and Love INC Team Up This Season to Help West Michiganders In Need Borgman Ford strongly believes that being a part of a community means giving back to those within it who need a helping hand. That's why we've teamed-up with Love INC in Grandville this year: to make sure everyone will have enough to eat during the coming Thanksgiving holiday. more Read More For every vehicle sold during the month of November, we will donate a turkey to a family who needs one. If you've been thinking about shopping for a New or Used Vehicle before the snow flies or know someone who does, keep Borgman in mind! Not only will you get a Fair Trade Deal at along with our unparalleled customer service, you'll also be helping a feed a family in need. If you have any questions, don't hesitate to call us or send us an email - our staff will be more than willing to help. We hope to see you soon, and happy thanksgiving! Love INC provides seven area churches with food for families in the Hudsonville, Jenison and Grandville community. As a Christian movement of churches working together, Love INC transforms the lives of those in need by ministering the love of Christ through providing basic necessities such as non-perishable food and personal care items. Read more about them and their mission by visiting LoveInTheNameOfChrist.org.