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Why Order With Borgman to Stay Ahead of the Curve We've kept West Michigan moving for more than 60 years now, and we're here to keep YOU moving despite the aftermath of the global pandemic and supply chain interruptions. If you want a new ride in 2021, our team of professionals will do everything in our power to get you exactly what you want, and exactly how you want it. We just need to work ahead on the "when." more Read More This article will update you on the shortage and give you tips for staying ahead of the curve by ordering the Ford you want and enlisting the help of our sales professionals to make the process easy. The BONUS is we'll give you an extra $1,000*! We'll also explain how our "love it" guarantee will allow you to skip the deal if you change your mind and decide to settle for something in stock. No strings – fully refundable deposits. What's not to love? Our Kingdom for a Chip! If you haven't been following the news, the automotive industry – including Ford – is suffering from inventory shipment delays largely due to a computer chip shortage that began earlier this year. Foundry companies that make computer chips had, while automotive sector demand was down, taken the sudden "excess capacity" on their chip lines and turned it elsewhere. Without the dedicated resources formerly available, automotive manufacturers found that they faced a supply chain shortage as demand began to surge. In Ford's case, this shortage is behind the temporary shuttering of the two F-150 and Bronco production lines. What Are My Options? We want to help you find your perfect vehicle as fast as possible, so there are a few options. Custom Order your vehicle. This is the best strategy because we'll help make sure you're staying ahead of the curve by covering you with our Love It Guarantee – releasing you from your order if you change your mind in favor of an in-stock vehicle that arrives in the meantime. We'll give you an extra $1,000 incentive*. All deposits are 100% refundable! Explore our selection of Late Model Pre-Owned Fords. We have grown our 12 acres of vehicles to become one of the largest pre-owned vehicle centers in Grand Rapids. Check out the hundreds of late-model options ready to roll! Advantages of Custom Ordering By custom ordering with Borgman, you get the chance to put all of our sales team's knowledge at your disposal to select the best, and most cost-effective, features on your vehicle. We'll work with you to help you specify your perfect trim level and options package. During the inventory shortage, we're also offering an extra $1,000* for all customers who custom order their vehicle. While we can't guarantee the arrival date of your new ride due to current manufacturing conditions, we figure the extra $1,000 will help you enjoy your wait time with some fine dining, Michigan Adventures, or other summer fun! Here are a few additional tips on custom ordering your next vehicle: Decide what you really want: The whole point of custom ordering a new car is to revel in a sense of personalization, so you need to figure out not only what color and trim level your vehicle will be but how you want it equipped. If you're shopping for Ford F-150, for example, there is a laundry list of options and trim levels to consider. Come to the lot for a tour of different features and options and test-drive similar vehicles to help develop your sense of priorities. Talk to our pros who know not only which options and trims are the most popular, but which ones retain their resale value! Once you've ordered your new ride: Our sales consultants will keep you up to date on the progress of your build. Have questions? Talk to us! *Excludes orders on Ford F-Series Super Duty Trucks, Ford Bronco Models, and Ford Transit Models.

Memorial Day Weekend is just around the corner, and if you were thinking about celebrating the unofficial start of summer with a family road trip, Borgman is here to help. Many families tow boats or campers up north for the weekend, and if you wanted to join their ranks there are a couple of things you'll need to consider first: more Read More 1. How Heavy Is Your Trailer AND Your Load? 2. What Vehicle Will You Be Towing With? Of course, there is more to towing than these two points. If you've never towed a trailer or RV before (or need a refresher,) check out our latest Borgman How To for driving and safety tips. In this article, we'll talk about what to look for in a New or Pre-Owned Towing Vehicle or upgrades you can make to your existing vehicle. How Heavy Is Your Trailer? How heavy your trailer or RV is will determine which vehicle you should be on the lookout for, so it's worth figuring out what they weigh. Your trailer should have a curb weight marked on it somewhere or noted in the manual, and the same goes for your RV or camper. If you have a boat, it goes without saying that you'll add that to the weight of the trailer. The same goes for all of the gear in your camper: tools, grills, the weight of the full water tank if you have one, and all the other things that all add up. This is also a good time to make sure that the electronics and mechanical parts of the trailer still work. It's worth doing a "dry run" and checking that brake lights, turn signals, and marker lights are all working when hooked up to your vehicle. Also, it's worth going through hooking up the trailer to the vehicle so you know exactly what to do before you set out and identify any parts that need to be replaced. You can also check the trailer brakes now (if you have them) too. What To Look For In A Tow Vehicle Now that you know how much you need to tow, what kind of hitch you need, and if your wiring harness fits the trailer, now it's time to bring that information to Borgman. If you have an existing vehicle that can handle the load, adding extras (depending on the vehicle) like telescoping side mirrors, trailer cameras, upgraded hitches, and more can take some of the stress out of towing. Upgrading your axles and rear differential can possibly squeeze a few more pounds into your towing capacity, but it's best to have that discussion with us next to your vehicle, as this is a case-by-case situation. If you're browsing for a new towing vehicle for the summer season, you're coming armed with the knowledge of exactly what you need the vehicle to be capable of. In this situation, you have three options at Borgman right now. First, you can browse our New Ford Inventory, which may or may not have what you need because of the current nationwide vehicle shortage. Second, you can take a look at our Pre-Owned lot for late-model Ford Trucks and SUVs. There are plenty of good, solid towing vehicles in our selection and some serious deals to be had, so it's definitely worth your time to check. All of our Pre-Owned Vehicles come with our Free B-Protected Warranty, so you can shop worry-free. Lastly, if you're willing to wait, you can specify the exact vehicle you need and Borgman will order it for you straight from the factory. You'll be amazed at how many options and configurations there are to choose from, and the Borgman team is here to help you every step of the way. Since this option takes some extra time, we'll give you an extra $500 for your trade-in! (If you go this route, you need to get in touch with us by May 31st, 2021.) If you're looking for inspiration, take a look at this Towing Accessories Guide. Shop New, Used, and Custom-Ordered Ford Towing Vehicles at Borgman Ford in Grand Rapids! Check out these reasons to Buy From Borgman, review our Free B-Protected Warranty on All Used Vehicles, and Get In Touch With Us with any questions or to get started. Remember, if you see a better deal on a New Ford somewhere else, let us know and we'll match or beat the price! Come to see why we're the Best in the West!

With the summer fast approaching, you might be dreaming up your next big adventure in West Michigan. Perhaps you're looking for a vehicle that takes you off the beaten path, braving the mud, rocks, water, and sand. The New 2021 Ford Bronco Sport is up for the challenge and comes in a stylish yet aggressive package. But the Bronco Sport is a newcomer to the light ORV game: how does it stack up against the established Jeep Cherokee? more Read More At Borgman, we felt that Jeep has run unopposed for far too long and the Bronco Sport doesn't just give it a run for its money, the Jeep Cherokee struggles to keep up with the Bronco Sport. Both the 2021 Ford Bronco Sport and the 2021 Jeep Cherokee are little siblings of more capable off-roaders: the Ford Bronco and the Jeep Wrangler respectively. But that's a showdown for a different day, as the Ford Bronco hasn't quite arrived at Borgman yet. Compare the two side-by-side in our latest Borgman Head-To-Head and see why 2021 Ford Bronco Sport reigns king of the West Michigan wilderness. Power & Towing The 2021 Ford Bronco's base engine is a 1.5L 3-cylinder EcoBoost (turbocharged) engine, producing 177 hp and 210 lb/ft of torque. Adventurers needing a little more oomph can upgrade to a 2.0L I-4 EcoSport with 245 hp and 275 lb/ft of torque. When properly equipped, the Bronco Sport can tow up to 3,500 pounds. The Bronco Sport provides all of this power while maintaining an EPA-Estimated 25 city and 28 highway miles per gallon too. The Jeep Cherokee's base engine is a 2.4L 4-cylinder with 180 hp and 171 lb/ft of torque. Like the Bronco Sport, you can upgrade to the 2.0L turbocharged engine, which produces 270 hp and 295 lb/ft of torque. The even bigger 3.2L V6 engine provides 271 hp and 239 lb/ft of torque. The Jeep Cherokee can tow up to 4,500 lb when properly equipped, though the trade-off is in fuel economy, producing 19 city and 26 highway miles per gallon based on EPA estimates. Interior Features Ford pulled out all of the stops for the Bronco Sport interior. Using an assortment of high-quality, touchable plastics, hard rubber, and in the higher trims, premium leather, give the Baby Bronco a sense of a seasoned adventure machine mixed with daily driver comfort and refinement. Enjoy all of the features you're used to in this latest generation of Ford Vehicles, such as Ford Co-Pilot360, SYNC 3, FordPass Connect, and more, plus some new ones for off-roading. These include breadcrumb navigation for finding your way back in the wilderness, a trail view cam, best-in-class cargo space, and more. By comparison, the Jeep Cherokee is starting to look a bit dated on the inside, despite sharing some features with the Bronco Sport. It has a 8.4" touchscreen, panoramic moonroof, automatic parking, and other driver-assist features you'll find in Ford Vehicles, but the materials used by Jeep here make what would be a luxe interior feel chintzy, something not reflected by its bigger price tag. Also of note, despite being the bigger and heavier of the two SUVs, the Jeep Cherokee has the least amount of cargo space. Adventure-Readiness For Price While the starting MSRP of the Ford Bronco Sport rests at $28,155, a fair amount more than the Jeep Cherokee's $25,840, a fully decked-out Ford Bronco Sport Badlands Edition tops out at $34,155 compared to the Jeep's equivalent Trailhawk, retailing for $36,250. There's a reason for these prices: every 2021 Bronco Sport has standard all-wheel drive and other standard features that are not included on the Jeep Cherokee. You can upgrade Ford Bronco Sport to a twin-clutch, torque-vectoring rear axle with a locking differential if you wish too. The Cherokee Trailhawk only offers a rear differential locker: you'll only be able to send power back to both rear wheels, not one or the other like the Bronco Sport. If your adventures get rocky, the Ford Bronco Sport also has better clearance than the Jeep Cherokee and has an easier time clearing sharp inclines thanks to its lighter weight. The Bronco Sport is also highly customizable, letting you transform it to haul mountain bikes, kayaks, or even camp out on top! Start Your Adventure at Borgman Ford in Grand Rapids, MI While we need to wait just a little bit longer for the Ford Bronco 2 and 4-Door models, the 2021 Bronco Sport may be just what you were looking for anyway. Take a look at our selection at Borgman today, or get in touch with us to order one just the way you like it. Helping you order your dream vehicle from specification to reality is just one of the many reasons we've been the Best in the West for over 60 years!

With spring finally arriving in West Michigan, you might be looking for a New Truck to help you tackle your projects for the year, or for hauling boats, campers, or ATVs up North for vacation. To help you choose, Borgman is pitting the mighty Ford F-150 against its fiercest competitor: the 2021 Chevrolet Silverado. Both of these trucks are similar in many ways, but we found that the Ford F-150 crushes the Chevy in all the things that matter including engine options, towing & payload, and safety. Take a look at these two trucks side-by-side in our latest Borgman Head to Head! more Read More Engine Options, Fuel Efficiency, and Towing 2021 Ford F-150 The 2021 Ford F-150 comes with six different engine options, allowing you to configure your truck to whatever your needs are. Included in these six options are a 3.0L Power Stroke diesel and the all-new3.5L EcoBoost Full Hybrid V6, making up to 430hp and 570lb-ft. of torque. The class-exclusive hybrid engine also tows up to 12,700 pounds, not far from the F-150's maximum towing of 14,000 pounds with the 3.5L EcoBoost V6. That kind of power redefines hybrid. Here are the engine options for the 2021 F-150: 3.3L V6: 290hp, 265lb-ft 2.7L V6: 325hp, 400lb-ft 5.0L V8: 400hp, 410lb-ft 3.5L V6: 400hp, 500lb-ft 3.0L V6, Diesel: 250hp, 440lb-ft 3.5L V6, Hybrid: 430hp, 570lb-ft 2021 Chevrolet Silverado The Chevy Silverado has an impressive engine lineup as well, but they all seem to be a little down on power when compared to the F-150. Like the Ford F-150, it has a diesel offering with just a little more power. However, it doesn't have the hybrid option the Ford F-150 does. When properly equipped and with the 6.2L V8, their largest engine offering, the 2021 Chevy Silverado can tow up to 13,400 pounds. This is just behind the Ford F-150. Here's the Chevrolet Silverado Engine Lineup: 4.3L V6: 285hp, 305lb-ft 5.3L V8: 355hp, 383lb-ft 2.7L I4: 310hp, 348lb-ft 6.2L V8: 420hp, 460lb-ft 3.0L I6, Diesel: 277hp, 460lb-ft Interior Features 2021 Ford F-150 The interior of the 2021 Ford F-150 is just as high-tech as what'd you'd find under the hood. Ford designed the cab to be the best mobile office it could possibly be, with features including a large work surface on the center console, seats that fold flat to create a sleeping area, max-recline seats to create more storage, and more. You'll also experience all the benefits of Ford's SYNC 4, along with a larger screen, mobile WiFi HotSpot, and more. 2021 Chevrolet Silverado By comparison, the Silverado's interior is a bit more utilitarian. It does feature some of the same safety features as the Ford F-150 such as collision assist, automatic emergency braking, lane-keeping assist, and lane-keeping assist, but falls short in other areas where small details turn to big details like the lack of a work surface and a lesser infotainment system. However, the Chevy Silverado does include more of these features as standard than the Ford F-150. Fuel-Economy In this section, for the sake of simplicity, we'll only compare two engines from each lineup. 2021 Ford F-150 With the base engine earning an EPA-Estimated 19mpg city and 25mpg highway, Ford leads the pack not just compared to the Silverado, but all other trucks in its class. With the addition of a turbocharger or more displacement in the larger sizes, these numbers go up or down as expected, but Ford still more often than not produces better fuel-economy numbers than the competition. The diesel offering is still competitive but not the absolute best: earning 21mpg city and 28mpg highway. Hybridized F-150s get about 25mpg city and highway, with slightly higher numbers without the 4x4 powertrain. The Silverado does not have a hybrid option. 2021 Chevrolet Silverado According to EPA estimates, the 2021 Chevy Silverado earns about 19mpg city and 22mpg highway in it most efficient gasoline engine offering, putting it just a little behind the Ford F-150. If you'll remember, with a similar amount of fuel, that the Ford F-150 produces more power so bear that in mind. What's worth note here is the diesel engine in the Silverado: producing an EPA estimated 23mpg city and 33mpg highway, outpacing the F-150's own diesel offering. Overall Value & Final Verdict Winner: 2021 Ford F-150 The 2021 Ford F-150 starts at $28,940, making it slightly more expensive than the Silverado. When trim levels and options are added, the price rises accordingly, but that's where the capabilities of the F-150 truly shine. Best-in-class maximum towing of 14,000 pounds, class-exclusive hybrid engine, Ford's powerful SYNC 4 infotainment system, plus extra work-friendly features like a built-in generator in the bed. While more features of the Silverado come standard, the quality of the Ford F-150's features far outpaces the Silverado. 2021 Chevrolet Silverado The 2021 Ford F-150 starts at $28,900, making it marginally less expensive than the F-150. More features shared between the Silverado and F-150 come standard, but other than the bed size, the numbers like fuel economy and max towing often come up short in a side-by-side comparison. Find Your Built-Ford-Tough 2021 Ford F-150 at Borgman Ford in Grand Rapids It was a close match in some respects, but we feel the Ford F-150 comes out on top in all the areas that matter. More engine options, best payload, best towing, numerous driver-assist and safety features we didn't even mention, and an interior far more driver-centered than the rest. If you'd like to see the 2021 Ford F-150 for yourself, visit Borgman Ford in Grand Rapids today and go for a test drive! Our friendly and knowledgeable staff would be delighted to show you all of the latest features and help you build the perfect truck for your West Michigan adventures. With the largest selection of Ford F-Series trucks in West Michigan, there's sure to be something here that's perfect for you. If you'd like, our team will help you put your order in for an F-150 straight from Ford that's truly yours. Take a look at our massive Ford F-150 inventory and come see why we're the Best in the West!

The All-Electric Ford Mustang Mach-E is an incredible machine, capable of jaw-dropping feats of speed, power, and endurance. However, with some West Michigan and Grand Rapids buyers, electric vehicles are an unknown element and they may have some anxiety about making the switch. With their fun and thrilling Mustang Mach-E vs. Everything campaign, Ford is seeking to prove that the all-electric SUV is up for any challenge West Michigan can muster and then some. more Read More Below is an excerpt from a post on the Official Ford Media Center with links to all of the videos. If you want to see the Ford Mustang Mach-E for yourself, head over to Borgman Ford for a test drive! You can see our selection of 2021 Ford Mustang Mach-E SUVs here, and please feel free to Contact Us with any questions. Challenge Accepted: Mustang Mach-E Takes On Gravity, Lightning, DNA, and More In New Science-Inspired Campaign The campaign was developed by creative collaborator BBDO NY and 1stAveMachine directors, Aaron Duffy and Bob Partington, who are known for their technical approach to filmmaking. The films comprise the following: Mustang Mach-E v. Gravity: The torque in the 2021 all-electric Mustang Mach-E is powerful. But is it powerful enough to challenge the laws of gravity? See how the electric pony’s off-the-line performance fares against a falling chandelier. Mustang Mach-E v. Rocket Science: The range of the 2021 all-electric Mustang Mach-E is impressive. But what does an impressive range look like? A 12-foot rocket helps visualize the EPA-estimated 300-mile range of the Mustang Mach-E Premium model with available extended-range battery and rear-wheel drive. Mustang Mach-E v. Pit Crew: Over-the-air update capabilities allow the 2021 all-electric Mustang Mach-E to update from almost anywhere. But can they compete with a mobile pit crew harnessed to the bed of a truck? Only one way to find out. Mustang Mach-E v. Lightning: The 2021 all-electric Mustang Mach-E can be charged superfast. But can it beat the charge of lightning generated from a 12-foot Tesla coil? Find out when the Mustang Mach-E’s impressive DC fast-charging capability goes head-to-head with lightning. Mustang Mach-E v. DNA: The 2021 all-electric Mustang Mach-E is capable of learning the behaviors and adapting to the preferences of individual drivers. But is it smart enough to tell the difference between identical ones? See what happens when the personalized technology in Mustang Mach-E takes on twins. Read the full article on Media.Ford.com. Find Your All-Electric Ford Mustang Mach-E at Borgman Ford in Grand Rapids, MI If you're ready to make the switch to electric and say goodbye to the gas pump, or you still need some information and need an expert to talk to, head over to Borgman Ford in Grand Rapids today! Our staff are very knowledgeable about the 2021 Ford Mustang Mach-E and would be happy to help you with every question you may have. Check out our 2021 Ford Mustang Mach-E Inventory and schedule a test drive today. Remember, if you see a better deal on one somewhere else, show us and we'll match or beat the price. Our Price Match Guarantee is just one of the many reasons to Buy From Borgman, where customers are treated like family. Come see why we're the Best in the West!

If you've ever wondered how the 2021 Ford Bronco Sport got so good at going over any West Michigan terrain, Ford has finally given their answer. "There once was a young colt raised by goats," the first stated line of this new tv spot Ford has released as the beginning of a three-part Built Wild campaign. What's more, we're giving you a sneak peek of the other two commercials in this campaign - the last of which won't premier until next month! more Read More Take a look below to read more about how the Ford Bronco Sport's unprecedented capabilities back up the bold claims. You can also see the full article by visiting Media.Ford.com. ‘Raised By Goats’: The (Almost) True Story Behind The Power, Immense Capability Of All-New Ford Bronco Sport So the story goes that a herd of goats came upon a colt in the mountains trapped under a rock. They rescue him, then raise him as their own, teaching him to navigate the craggy terrain and rough waters of the region. Sturdy, confident and now immensely capable, the horse transforms – into the adventure-ready, all-new Ford Bronco® Sport. That’s the crux of “Raised by Goats,” the first of three campaign spots produced by Wieden+Kennedy New York for Ford to celebrate the launch of its all-new Ford Bronco Sport, specifically highlighting its G.O.A.T. Modes™ equipped with up to seven terrain management modes helping drivers “go over any type of terrain.” All three spots are under the umbrella of the “Built Wild™” campaign platform, with the first two focusing on the extreme capability and power of the Bronco Sport. All models feature an independent front and rear suspension engineered and performance-tested in demanding environments across North America. The suspension, complemented by the terrain management technologies, is optimized to help drivers confidently maintain vehicle composure while aggressively taking on rugged terrain. Read more about the Bronco Sport by checking out the full article at Media.Ford.com. Tackle the West Michigan Wilderness in a New Ford Bronco Sport Looking to do some exploring of your own and want the option of going over any type of terrain? Visit Borgman Ford in Grand Rapids and check out our selection of All-New 2021 Ford Bronco Sport models! Our friendly and courteous sales staff will help you select a Bronco Sport that compliments your adventurous nature and your budget. There are a number of reasons to do your shopping at Borgman, as detailed in our " Why Buy Borgman " page. Chiefly among these are our Price Match Guarantee and our Love It Guarantee. If you see the same vehicle anywhere else in West Michigan for less money, let us know and we'll match or beat the price. Also, if you're not loving your New Ford Vehicle after your purchase, let us know within 5 days or 500 miles and we'll let you exchange it for a different vehicle. Schedule a test drive today and see why we're the Best in the West!

If you feel the fully-electric Ford Mustang Mach-E's brisk 0-60mph in 5.8 seconds time isn't quite fast enough for you, you're not alone. Enthusiasts rejoice: Borgman Ford is pleased to announce that the Mustang Mach-E GT Performance Edition will be joining the lineup and arriving in West Michigan next summer! more Read More The Ford Mustang Mach-E Performance Edition will feature a number of different improvements and enhancements, including molded seats with metallic stitching, 19" painted Brembo brakes, other cosmetic and functional improvements, and most importantly, 0-60mph in 3.5 seconds. You can read all about the new edition in these excerpts from an article posted to the Official Ford Media Center, then visit Borgman Ford today and reserve yours! Mustang Mach-E GT Gets Upgrade With Performance Edition, Accelerates To 60 Mph In Targeted 3.5 Seconds Targeting a 0-60 mph time of 3.5 seconds, Mustang Mach-E GT Performance Edition joins the Mustang Mach-E GT stable, making an already-fast electric pony even quicker. Pumping out 480 horsepower (358 kilowatts) and 634 lb.-ft. of torque (860 newton-meters), Mustang Mach-E GT Performance Edition delivers more torque, grip and better handling by drawing more power from its battery pack and targets an EPA-estimated range of 235 miles. “We already pushed the envelope by creating an electric vehicle with the pony badge, so it’s only natural that we push it even further,” said Darren Palmer, global director, battery electric vehicles, Ford Motor Company. “Mustang Mach-E GT Performance Edition not only gives you the added performance you expect from the GT name, but accentuates the thrill with the responsiveness of an all-electric powertrain.” Read the full article on Media.Ford.com Download Ford Mustang Mach-E Fact Sheet See Ford Mustang Mach-E Tech Specs Reserve Your Ford Mustang Mach-E at Borgman Ford in Grand Rapids, MI Looking to be one of the first in West Michigan to cruise around in a New Ford Mustang Mach-E GT Performance Edition? Get in touch with us at Borgman Ford today and reserve yours now! That way, you'll be guaranteed to have the electric SUV of your dreams when they finally arrive next year. Our friendly and highly knowledgeable staff will help you with the configuration, including colors, battery, available features, and more. Our customer service has set us apart for over 60 years. Come see why we're the Best in the West!

Borgman is happy to announce that Ford Is introducing a new feature for West Michigan drivers: Active Drive Assist. This feature, often thought of as a premium feature of upscale, leading-edge vehicles at the top of the market, is beginning to become more mainstream thanks to Ford's ongoing research into autonomous vehicles. Just as Henry Ford made the automobile accessible to the masses, Ford is taking the next step in mobility. more Read More This article from the Official Ford Media Center tells more, including how it works, how much it costs to add it to the upcoming Ford F-150 and Mustang Mach-E, and why Ford feels this is an important step for the industry. Ford Advancing Hands-Free Driver Assist Technology And Making It More Mainstream With F-150, Mustang Mach-E Henry Ford helped millions of people lay hands on their first automobiles beginning more than 117 years ago. Today, his company is helping many more people take their hands off steering wheels by applying the same approach to democratizing technology to Ford’s state-of-the-art Active Drive Assist hands-free driver assist innovation. Ford developed Active Drive Assist based on advanced computing of camera and radar sensing technologies to provide real-time hands-free driving opportunities. The technology also enables expanded hands-free driving zones in the future based on system and customer patterns. The advanced new driver assist feature will arrive first on 2021 F-150 and 2021 Mustang Mach-E, included as standard on certain models or as relatively affordable option on others, with both vehicles becoming available to customers in late 2020. Ford expects to sell more than 100,000 F-150 and Mustang Mach-E equipped with Active Drive Assist technology hardware in their first year of alone based on company sales and take-rate projections. “As breakthroughs in new technology allow us to help reduce the stress of long highway drives, it’s important to make sure these capabilities can be enjoyed by the largest spread of people possible,” said Hau Thai-Tang, chief product platform and operations officer, Ford Motor Company. “Active Drive Assist can help improve the driving experience while ensuring people remain aware and fully in control, all for a price unmatched by our competitors – a commitment to affordable innovations that has driven us since Henry Ford put the world on wheels.” To keep reading, visit Media.Ford.com. Shop New Fords with Advanced Features at Borgman Ford in Grand Rapids, MI If you're searching for a new vehicle in West Michigan and having all the latest features is important to you, visit Borgman Ford in Grand Rapids MI today! Our friendly and knowledgeable staff are well-versed in all the latest tech inside Ford Vehicles and would be happy to show you how it all works and improves your driving experience. To get started, check out our huge online Ford Inventory then use the buttons to schedule your test drive and work out your deal from the comfort of your home. You'll always have access to live help from our staff too. See these Six Key Reasons to buy from us, learn more about our Fair Trade Deals, and come to see why we're the Best in the West!

The holidays are fast approaching, meaning many of us will be traveling across West Michigan to see loved ones. Given the time of year, there's a chance you may drive through some of West Michigan's famous winter weather. Earlier in the season, West Michigan is prone to lake-effect snowstorms, which come on suddenly and can deposit up to a foot or more of precipitation. If you're out driving during one of these storms, preparedness is key for arriving safely. In this Borgman How-To, we'll give you some pointers on preparing your vehicle for the trip. more Read More Checking Your Tires We know it seems like we mention this in every "vehicle check" post we do, but that's because your tires are so important for vehicle safety. They are your sole contact with the road, and play a role in traction, steering, and stopping. They should be free of cracks, worn patches, and their tread depth should pass the "penny test" before you set out. Crouch down and put a penny with the top of Abraham Lincoln's head pointing down into the tread. If the top of his head is covered when looking at it flat-on, your tires still have enough tread. Making sure your tires are properly inflated is just as important. There should be a sticker in your driver's side door well that states how much air you should keep in your tires, but if you're not sure, 33 pounds per square inch (psi) is fairly common. This number should also appear in your owner's manual. Remember to check the condition of your spare tire as well. If your tires don't pass the "penny test" or you're noticing uneven wear, cracks, leaks, or bulges, schedule an appointment with the Borgman Service Center today and ask about our current rebates and specials on name-brand tires. Check All Of Your Lights Though it's the law to ensure all of your lights are in working order before driving, we mention it because it's important. Making sure you have a clear view of the road in front of you is a good thing even in clear conditions, but making sure you're visible to other drivers is equally important. Your owners manual will have detailed instructions about how to change your headlights, turn signals, running lights, and taillights, as well as which bulbs to use for each. However, if you don't feel comfortable taking apart these assemblies or are short on time, we'll be happy to change them for you. Check The Condition of Your Battery Your vehicle's battery can suddenly stop holding a charge in the cold weather. The rule of thumb is to replace your battery every five years. If your battery has ever been depleted, the need could arise sooner. When your car has trouble starting in the cold, sometimes it's just because of built-up corrosion on the terminals. You can clean this yourself by disconnecting the battery and using baking soda and an old toothbrush. Disconnect the negative first, then the positive, reconnect the positive first, then the negative. If you're uncomfortable doing this, or you just want to see if your battery is going faulty, we'd be happy to help. Construct A Roadside Emergency Kit Putting together a kit for use in emergencies and storing it in your vehicle grants peace of mind, and is something you hope you never need but don't want to be caught without. What you keep in there is up to you, as you can get as elaborate as you want with them. However, we recommend the following items as a bare minimum, with some items added for the winter months. First Aid Kit. You can usually find these preassembled at big box grocery stores and they're generally not expensive. Roadside Hazard Signs. These have replaced road flares and are covered in reflective material to alert other drivers. Flashlights and Batteries. Keep a flashlight and a fresh pack of batteries in your kit as well, but don't store the batteries in the flashlight as they will leak and corrode over time. Gloves, Blanket, Hats, Socks. Having warm winter clothing in the back can be a big help if your heater is not operational. You can supplement these with space blankets and instant hand warmers. Clay Cat Litter and a Small Shovel. These can help you get traction if you're stuck in snow or ice. Use the shovel to clear the tires and bottom of the vehicle as best as you can, then sprinkle the cat litter to make a track your tires can grab onto. Since the litter is just being used for traction, the cheap non-clumping stuff works just fine. Strong Rope or Tow Straps. These can be used by another vehicle to pull your vehicle out of a ditch or a snowbank. Jumper Cables. These can be used to help your vehicle start if your battery dies. Having your own means you don't need to depend on a stranger having some. Foam Tire Sealant. While this stuff can get you home in a pinch, it's not a permanent fix. Be sure to let us know you used it when you come in to get your tire patched or replaced. Other Misc Items. These might be overkill, but if you feel more comfortable being prepared for anything, consider items like weatherproof matches, a multi-tool with a knife, cord, a compass, paper maps, a rain poncho, protein bars, and other survival gear. Get Your Vehicle Ready for Winter Road Trips at Borgman Ford in Grand Rapids, MI We hope this list helps you make sure your vehicle is ready for travel across West Michigan this holiday season. If you discover any potential issues with your vehicle, know that the Borgman Service Center is here to help. Our expert technicians will look over your vehicle and make sure all of your maintenance and fluids are up to standard when you get The Works package, and we'll happily answer any questions you may have about your vehicle. You can use our easy Online Scheduler to plan your visit, Contact Our Service Department with any questions, or check out our latest Service Specials. We hope you drive safely this winter and remember we're here for all of your vehicle needs. Come see why we're the Best in the West!

Calling all adventurers in West Michigan! Borgman Ford is pleased to announce that after fan feedback, Ford has decided to expand the New Ford Bronco Sasquatch Package to include an optional 7-speed manual transmission! This upgrade will be available for both 2 and 4-door models and marks the first time a vehicle in this class will support a 7-speed manual. more Read More Fans have already been excited about the New Ford Bronco Sasquatch Package: aptly-named for its adventure-readiness. The package includes class-first 35-inch Goodyear mud-terrain tires, 17-inch beadlock-capable wheels, Dana front and rear electronic locking axles, and high-clearance suspension. This suspension features a wider track (by almost two inches,) position-sensitive Bilstein shocks, and wider fender flares. You can read more about the Ford Bronco Sasquatch Package in an article from the Official Ford Media Center. Take a look at some excerpts below: Answering The Call Of Enthusiasts, Bronco Brand Expands Sasquatch Package To Models With 7-Speed Manual Transmission Listening to reservation-holder feedback, Ford is expanding the availability of its high-performance off-road Sasquatch™ package to all-new Bronco two- and four-door models with a class-first 7-speed manual transmission. “The Bronco community spoke and we heard them,” said Mark Grueber, Ford Bronco consumer marketing manager. “Our team moved quickly to add Sasquatch with a manual transmission – another example of our focus on giving customers the best possible off-road vehicles and accessories that we can.” The increased availability of the Sasquatch package also makes the Ford Bronco the only 4x4 with a 7-speed manual and 35-inch off-road tires in its class. Read the full article by visiting Media.Ford.com. Reserve Your New Ford Bronco at Borgman Ford in Grand Rapids, MI Looking forward to the return of the legendary Ford Bronco next year? Reserve yours now at Borgman Ford! You will be among the first to own and drive the new off-road vehicle when it arrives and our staff will be more than happy to assist you through the process! Click Here to reserve your Ford Bronco at Borgman Ford, or Click Here to reserve your Ford Bronco Sport. If you want to learn more about the three new models, take a look at our New Ford Bronco Page. Come see why we're the Best in the West!

Borgman Ford is pleased to share some exciting news with truck fans in Grand Rapids and West Michigan: production of the all-new 2021 Ford F-150 has officially begun! This hotly-anticipated truck will be produced within the historic Rogue Center in Michigan, and will be arriving at Borgman this November. more Read More Ford also confirmed that they are planning a huge, $700 million expansion at the Rogue River complex, adding a new, high-tech facility to produce the all-electric F-150. This facility will produce many new Michigan jobs, with a recent study showing that the Ford F-Series of trucks alone employs over 500,000 people. The all-electric Ford F-150 will arrive at Borgman around the summer of 2022. This recent story from the Official Ford Media Center tells more about the 2021 Ford F-150, the all-electric Ford F-150, and expansions to the Rogue River Complex including the Michigan jobs it creates. Take a look below and watch an exciting video about the testing going on for the New Electric Ford F-150! Ford Deepens Commitment To American Manufacturing, Celebrates Production Start Of All-New F-150, Breaks Ground On New Electric F-150 Plant At Historic Rouge Center Ford announced an even deeper commitment to American manufacturing, celebrating the production start of the all-new F-150 at the storied Ford Rouge Center and confirming construction of the new Rouge Electric Vehicle Center where it will build the all-electric F-150 by mid-2022. The new manufacturing center at the Dearborn-based Rouge Center, once complete, will add 300 jobs and is part of a $700 million investment in building the all-new F-150 lineup, including the first-ever F-150 PowerBoost hybrid. The new jobs will support battery assembly and production of the F-150 PowerBoost hybrid and fully electric F-150. Including investments for Bronco and Ranger at the Michigan Assembly Plant in Wayne, Mich., announced last year, Ford plans to invest more than $1.45 billion and create approximately 3,000 jobs over the next three years in Michigan alone. “We are proud to once again build and innovate for the future here at the Rouge with the debut of our all-new F-150 and the construction of a modern new manufacturing center to build the first-ever all-electric F-150,” said Bill Ford, executive chairman, Ford Motor Company. “This year’s COVID-19 crisis made it clear why it is so important for companies like Ford to help keep our U.S. manufacturing base strong and help our country get back to work.” Read the full story by visiting Media.Ford.com. Shop New Ford F-150 & F-Series Trucks at Borgman Ford in Grand Rapids, MI Looking for a new truck to help you tackle the toughest jobs in West Michigan and want to support the Michigan workers that make them? Visit Borgman Ford in Grand Rapids today and browse our huge selection of New Ford F-Series trucks, including the mighty 2020 Ford F-150! If you're holding out for the New 2021 Ford F-150, you can still visit us today and we'll help you build the truck of your dreams. Our friendly and knowledgeable staff would be delighted to help you navigate the Ford F-150 ordering process, answering any questions you have along the way. There's a truck for every job in our massive selection, so check out our Ford F-Series Inventory and get live help while you configure your deal and schedule your test drive online. See all the ways we treat our customers like family here, then come in and see why we're the Best in the West!

Fall is on its way to West Michigan, so if you're looking for a capable full-size SUV for your cold-weather adventures or something that can tow your camper next season, this article is for you! This month, we're pitting three industry-leading Full-Sized Luxury SUVs against each other, each with lots of power, interior comfort, safety features, and the capability to take you (and your toys) on any adventure imaginable in West Michigan. more Read More However, as we're looking over the specs of the Ford Expedition, the Chevrolet Suburban, and the GMC Yukon, we're finding that the Ford Expedition has some key advantages over the others - especially if comfort and towing is a factor in your decision. In this Borgman Head to Head, we're cross-comparing these three mighty SUVs in detail so you can make an informed decision. Let's take a look! Engine Options, Fuel Efficiency, and Towing 2020 Ford Expedition Looking beneath the massive hood of the 2020 Ford Expedition, you'll find the highly-capable 3.5L EcoBoost V6. This turbocharged aluminum block engine is one of the most powerful Ford produces: making 375 horsepower and 470 lb/ft of torque. Though these standard specs already leave the competition in the dust, the top-tier Ford Expedition Platinum makes use of some extra performance tuning to deliver 400 horsepower and 480lb/ft of torque. The 2020 Ford Expedition features rear-wheel drive as standard, but higher trims will include Ford's Intelligent Four-Wheel Drive. This highly-advanced system monitors a number of factors including wheel speed, pedal position, steering wheel angle, vehicle speed, and more to keep the vehicle stable. It's also adept at detecting and compensating for a number of different road conditions including mud, snow, sand, ruts, steep hills, and more. One of our friendly sales associates will be happy to explain this system in detail during your visit. When properly equipped, the 2020 Ford Expedition is capable of towing up to 9,300 pounds, again eclipsing the competition. Adding features like the I4x4 or opting for the larger (and heavier) Expedition MAX will reduce this to 9,000 pounds, which is still 600 pounds more than the closest competitor. 2020 Chevrolet Suburban While it's no slouch, the 2020 Suburban falls short on power when compared to the other two. Its 5.3L EcoTec3 V8 produces 355 horsepower and 383lb/ft of torque, with a maximum tow rating of 8,100 when properly equipped. Though the Chevy Suburban is left wanting for power even though it has more displacement, the lack of a turbocharger is mostly to blame. Like the others, the Suburban features a 10-speed automatic transmission and available four-wheel drive. The highest trim level of the Chevrolet Suburban, called "High Country," upgrades drivers to the more powerful 6.2L EcoTec3 V8. This engine produces 420 horsepower and 460lb/ft of torque, though this doesn't expand its towing capacity. 2020 GMC Yukon Being a cousin to the Chevrolet Suburban, the GMC Yukon features the same engines and 10-speed transmission: the 5.3L V8 the 6.2L V8. Also, because the vehicles have a similar curb weight, they offer the same towing capacity: a base of 6,300 pounds and up to 8,400 pounds when properly equipped. The GMC Yukon also features available four-wheel drive and has the same engine power as the Chevy Suburban. Interior Features 2020 Ford Expedition If you've never seen the interior of the Ford Expedition, we invite you to come check it out at our showroom. It's luxurious, refined, and incredibly comfortable - especially if you opt for the longer Ford Expedition MAX. Up to 8 adults including the driver can sit comfortably anywhere in the vehicle, and captain's chairs are available for the second row. If you love looking at the beautiful scenery of West Michigan, you can look up through the available panoramic vista moonroof while enjoying your favorite tunes through the Bang & Olufsen sound system. The Expedition features Ford's intuitive SYNC 3 system, which also features available wireless phone charging, navigation, Ford's CoPilot360 driver-assist technologies, a 4G LTE Wi-Fi Hotspot, and more. The 2020 Ford Expedition features a full 104.6 cu/ft of cargo space with the seats folded down, going up to 121.5 in the larger Expedition MAX. That's plenty of space for trips to the hardware store or for bringing just about anything with you on your adventures. 2020 Chevrolet Suburban The Chevy Suburban stacks up pretty neatly against the 2020 Ford Expedition in terms of specs, but has it beat on seating capacity and cargo space. There are a couple of caveats here though. Firstly, the Suburban can seat 9 passengers, but only if you opt for the front-row bench seat. Secondly, the 2020 Chevrolet Suburban has everyone beat on cargo space, with 121.7 cubic feet of available space, beating the Expedition MAX by a mere 0.2cu/ft. At the dash of the Chevy Suburban you'll find all of the features you'd expect in a modern full-size SUV of this caliber. Driver-assist technologies, a 4G LTE WiFi hotspot, an infotainment system, and more. What's especially of note is how quiet the cabin is, with an acoustic-laminated windshield and triple-sealed doors. Another interesting feature is that instead of warning the driver of obstacles or an impending collision with lights and beeps, the Suburban uses vibrations inside the seat to alert you. 2020 GMC Yukon Again, the GMC Yukon shares a lot of similarities with the Chevy Suburban due to their manufacturing, though the GMC is seated between Chevy and the luxurious Cadillac - giving you some extra refinement over the Suburban without the hefty price tag of a Cadillac Escalade. Expect more surfaces that forego plastic for a more visually pleasing, touchable surface, supple leather trimming, more driver assist and infotainment features, and more. Notable features here include triple-zone climate control, a Bose 14-speaker sound system, and wireless phone charging. Fuel-Economy and Overall Value 2020 Ford Expedition The 2020 Ford Expedition starts at $52,810, making it the most expensive of the group, albeit not by much. That being said, for this price you get substantially more power over the others. To match the Ford Expedition on features, excluding power, you'd need to spend about this much with the others anyway. In terms of fuel economy, the Expedition has everyone beat. Thanks to clever tuning and Ford's EcoBoost technology, you can expect to get 23 mpg highway and 17 mpg city according to EPA estimates. All while churning out more power for highway cruising and towing than the other two. 2020 Chevrolet Suburban With a starting MSRP of $51,700, the Chevy Suburban is positioned in the middle of the pack. Even though the Suburban's advanced 10-speed transmission allows the engine to shut off four of its cylinders while cruising on the highway, it has the least impressive fuel economy of the three. When you compare up to 22 mpg highway, 15 mpg city, and the lesser engine power specs, you are literally getting less bang (from the gasoline) for your buck. 2020 GMC Yukon Despite being a more up-scale version of the Chevrolet Suburban, the 2020 GMC Yukon starts at $50,600 MSRP. However, the available options for the GMC Yukon exceed those of the Suburban, so you can easily end up with a much more expensive vehicle. What the GMC Yukon has going for it are the slightly improved fuel economy numbers over the Suburban: up to 23 highway and 16 city. Be Ready For Anything in a 2020 Ford Expedition from Borgman Ford in Grand Rapids, MI The Ford Expedition is the cream of the Ford SUV crop, and as we've detailed, is a cut above the rest where it matters. If you need to haul the whole family and all of their gear across West Michigan, we invite you to come in and see how the Ford Expedition is more than up for the challenge. Take a look at our Online Inventory and visit our showroom soon to test drive the New 2020 Ford Expedition and see what all the fuss is about. Our friendly and courteous staff will make sure all of your questions are answered, and you're getting the perfect vehicle for your family's needs. Check out these reasons to Buy From Borgman, and remember if you see a better deal somewhere else, show us and we'll match it. We've been driving the difference in West Michigan for 60 years, and it'd be our pleasure to help you get on the road to adventure. Come see why we're the Best in the West!